Case Study: Taylor & Hart achieves faster custom ring production with Zapier

How Taylor & Hart uses automation to put the magic back in engagement rings

Taylor & Hart, an award-winning jeweler specializing in custom-designed engagement rings, struggled with slow, error-prone communication and production delays as they tried to deliver personalized designs at scale. The company needed a way to keep consultants, craftspeople, and customer information aligned without adding costly headcount, and turned to Zapier for automation.

Zapier implemented automated workflows connecting Salesforce and Slack so team members were notified in real time about production and customer updates, along with other automations for bookings and customer feedback. As a result, Taylor & Hart cut a ring design process that once took a year down to as little as 15 days, improved visibility across the business, and kept the company lean while scaling globally.

Taylor & Hart

Nikolay Piriankov

Taylor & Hart