Case Study: Jiamini achieves automated donor management and mailing list growth with Zapier

How a Nonprofit Automatically Creates CRM Contacts and Builds Mailing Lists from Donations

Jiamini, a nonprofit supporting at-risk children in Tanzania, was struggling to manage donor information that had previously been tracked manually in spreadsheets. Using Zapier with WooCommerce, PayPal, Salesforce, and Mailchimp, the team needed a better way to keep donation records organized and to communicate with supporters.

Zapier automated Jiamini’s donor workflow by creating or finding Salesforce contacts and new opportunities whenever a donation came through WooCommerce or PayPal, then adding those Salesforce contacts to Mailchimp lists for follow-up emails. This kept donor data in sync across systems, improved internal visibility for a volunteer-run team, and enabled Jiamini to send timely updates to donors about the impact of their contributions.

Jiamini

Brad Bennett

Co-Founder and Director of Finance