Case Study: Fellow boosts wholesale onboarding efficiency with Zapier

Fellow cuts onboarding time by 75% with Zapier

The customer, Fellow, a wholesale coffee business, struggled with manual workflows that limited their growth, particularly in onboarding new wholesale customers. They turned to the vendor Zapier to automate these business-critical processes.

Using Zapier, Fellow created automated workflows, or Zaps, that connected their order form to their CRM and automatically generated wholesale accounts and sent documentation. This solution resulted in a 75% reduction in time spent on onboarding and a more efficient process, allowing the team to focus on revenue growth. Zapier also provided automation for order tracking and inventory management, leading to a better customer experience.

Fellow