Case Study: UnBonMaillot achieves 4x cost efficiency and automates 50% of support with Yuma AI

How UnBonMaillot automated 50% of CX and achieved 4x cost efficiency with Yuma AI

UnBonMaillot, a European sports apparel subscription box company, faced significant customer experience challenges as it scaled rapidly. Their support team was overwhelmed by a growing backlog of repetitive inquiries, such as "where is my order" questions, from a multilingual customer base. To support their hypergrowth, they needed a scalable solution and partnered with the vendor Yuma to implement its AI customer support automation.

Yuma AI integrated with UnBonMaillot's helpdesk to automate routine tickets, including order updates and multilingual FAQs. As a result, the vendor's solution now fully automates 50% of all support tickets, reclaiming a third of the agent team's time. This automation achieved a 4x improvement in cost efficiency and enabled 24/7 customer responsiveness.

UnBonMaillot

Alexis Ullmann

Chief Operating Officer