Case Study: Perry Ellis boosts conversions with Yotpo AI Review Summaries

Perry Ellis boosts conversions 25% with Yotpo

Perry Ellis, a globally recognized fashion brand, sought to enhance its onsite customer experience and boost conversions. The challenge was to help shoppers quickly find key insights on product fit, comfort, and quality without having to sift through lengthy reviews. To address this, they turned to Yotpo for a solution using its AI Reviews Summary feature.

Yotpo implemented its AI Review Summaries on select products. This solution provided shoppers with a quick, structured view of product feedback. The results were significant, yielding a 25% increase in conversion rate and a 12% rise in revenue per session. Based on this measurable success, Perry Ellis expanded the use of Yotpo's feature across all of its other brands.

Perry Ellis