Case Study: Just Ingredients achieves 92% more SMS opt-ins with Yotpo On-Site Verification

Just Ingredients sees SMS subscriber list skyrocket with On-Site Verification

Just Ingredients wanted to reduce drop-off in their SMS sign-up flow, where many shoppers started the process but didn’t finish. Using Yotpo’s On-Site Verification, they looked for a simpler way to capture subscribers without sending them off-site.

Yotpo enhanced Just Ingredients’ pop-up so visitors could verify their phone number with a one-time code directly on the site. The result was 92% more SMS opt-ins from the pop-up compared with their previous setup, and Just Ingredients said the new tool performed better than their old version during BFCM.

Just Ingredients

Rachel Hansen

Retention Marketing Manager