Case Study: POPFLEX achieves 8x ROI and increased repeat purchases with Yotpo

How POPFLEX Yielded 8x ROI with Yotpo

POPFLEX, a Shopify Plus activewear brand, partnered with Yotpo to roll out an easy-to-use rewards program aimed at driving repeat purchases, boosting social media presence, and lowering customer acquisition costs.

Yotpo delivered a consultative rewards-and-referral experience using its JavaScript SDK and custom assets for a seamless on-site UX. Three months post-launch the program drove clear results: referred customers had 2.9× the LTV of all customers, referred shoppers spent ~47% more and made ~95% more purchases on average, social engagement via Yotpo drove 72.6% more purchases, over 5% of onsite purchases came from referrals, and the initiative returned $8 for every $1 invested (8× ROI).

POPFLEX