Case Study: American Hat Makers increases revenue by 80% with Yotpo SMS & Email

How American Hat Makers Increased Revenue by 80% With SMS

American Hat Makers wanted to add a new revenue-driving channel and strengthen its eCommerce marketing, but the team had limited internal resources. Working with its agency partner CURIO, the brand chose Yotpo SMS & Email as part of its broader Yotpo stack to consolidate tools and support its SMS launch.

Yotpo helped American Hat Makers and CURIO optimize the SMS program, integrate it with reviews and loyalty, and refine messaging to match the brand’s casual voice. The result was an immediate impact from launch, including an 80% increase in revenue, while also helping drive more reviews and loyalty participation through Yotpo.

American Hat Makers

Ori Adler

Director of eCommerce