Case Study: Miele achieves 45K global reviews and higher conversions with Yotpo

How Miele boosted trust and conversions for high-consideration purchases

Miele wanted to build trust and improve conversions for high-consideration purchases, but needed an efficient way to collect authentic reviews at scale without overloading customer service. Using Yotpo’s review solution and moderation service, Miele targeted verified buyers with review request emails and timed the asks 21 days after dispatch to better match the customer journey.

Yotpo helped Miele automate moderation for 90% of incoming reviews and streamline review collection worldwide. Since launch, Miele has gathered 45,000 reviews globally, and review engagement has driven measurable impact: shoppers who read reviews are 29% more likely to purchase and have a 34% higher average order value.

Miele

Lorenzo De Paolis

eCommerce Business Performance Manager