Case Study: West Monroe Partners achieves 44% more candidate reach and 26% more candidates evaluated with Yello

How West Monroe Partners leveraged technology and key campus relationships to grow their campus recruiting program by 500% over 10 years

West Monroe Partners, a 1,000+ consultant management consulting firm, faced the challenge of hiring diverse student talent across more than 20 campuses while keeping their small campus team focused on relationship-driven recruiting rather than administrative tasks. To scale personalized outreach and reinforce their employer brand, West Monroe Partners adopted Yello’s campus recruiting tools — including recruitment events, evaluations, automated scheduling and campaign emails.

Using Yello’s event management, mobile evaluations, campus profiles and automated scheduling, West Monroe streamlined admin work and preserved institutional knowledge while enabling personalized candidate experiences. The result: 44% more candidates reached in peak season, a 26% increase in candidates evaluated at hiring events (plus 22% more events created and 47% higher event registrations), faster ROI reporting by school, reduced administrative time and stronger candidate conversion — demonstrating clear impact from Yello’s solution.

West Monroe Partners

Stephanie Scott

Campus Recruiting Manager