Case Study: LYTT achieves 685% LinkedIn follower growth with Workable

LYTT grows LinkedIn followers 685% with Workable

LYTT, a technology company providing software for the energy and utilities sectors, sought to increase its brand visibility and talent pool through a stronger LinkedIn presence. To achieve this growth, they partnered with Workable and leveraged its automated email tools as part of their recruitment and outreach strategy.

The solution involved a multi-faceted approach combining personal updates from their Talent Acquisition Manager, content showcasing company culture, and the use of Workable's automation to guide potential candidates to their LinkedIn page. This strategy implemented by Workable resulted in a remarkable 685% increase in LinkedIn followers over three years, which significantly expanded LYTT's talent pool, increased brand awareness, and enhanced their industry credibility.

LYTT