Case Study: APS Group achieves faster time-to-market and unified workflows with WoodWing Software

How marketing services agency APS Group built an integrated system to better manage workflows and collaborate with key clients

APS Group is an international marketing services business with over 900 staff that was hampered by siloed tools and office-specific processes. To centralize operations it needed a single asset store with version/revision control and flexible connections to its operations management (OM) and task management tools — and engaged WoodWing Software, using WoodWing’s cloud DAM solution, to help solve this.

WoodWing Software connected its cloud DAM to APS Group’s OM and task-management systems so briefs, projects and tasks trigger automated checkouts and upload URLs, letting studio staff work from a single task with links to assets and systems. The initial rollout to 80 staff and key clients made collaboration faster and more consistent, reduced time to market, and became a competitive differentiator when pitching new business — a solution APS Group calls a workflow “game-changer.”

APS Group

Mark Verschuuren

IT Change Manager