Case Study: Flagship Publishing achieves cost-efficient, flexible multi-title production with WoodWing Software

How a small publisher secured its sustainable growth.

Flagship Publishing needed a better way to produce Nebraska Life and launch a new title, Colorado Life, because its existing Adobe InDesign-based workflow was costly, manual, and labor-intensive. One employee was tied up managing creation, editing, and correction tasks, and the publisher needed a more efficient system that could support growth across titles and locations. WoodWing Software’s WoodWing Studio was evaluated as the platform to streamline editorial and production work.

WoodWing Software implemented WoodWing Studio through a U.S. partner, integrating it so the team could generate PDFs for tablet editions via Gtxcel and handle page planning directly in the system. The result was a more transparent, flexible workflow with reduced administration and training effort, enabling Flagship Publishing to launch Colorado Life cost-effectively and produce both titles more profitably using existing resources.

Flagship Publishing

Chris Amundson

Publisher