Case Study: Irr Supply Centers reduces deadstock by 60% with White Cup BI

Sixth-generation distributor reduces deadstock by 60% by using BI to bolster customer service

Irr Supply Centers, a sixth‑generation distributor with 34 locations across Western/Central New York and Northern Pennsylvania and a catalog of 30,000+ SKUs, needed better visibility into sales and inventory and a CRM that could integrate with P21. Facing disparate reporting from multiple systems, they sought a solution to improve sales process visibility, increase cross‑selling and reduce excess inventory; they selected White Cup and its White Cup BI product.

White Cup implemented White Cup BI to consolidate data into a single source of truth with prebuilt dashboards and intuitive self‑service reporting, giving 100+ users timely insights and freeing IT to focus on higher‑impact work. Sales reps began uncovering churn and cross‑sell opportunities, and inventory tools flagged slow movers so counter staff could clear product—reducing deadstock by about 50–60% across the 30,000+ SKUs and delivering measurable savings. White Cup continues to support their roadmap, including a move to White Cup BI Cloud.

Irr Supply Centers

Kevin Saky

IT Support Manager