Case Study: TUI Achieves Stronger Social Reach and ROI with Komodo

TUI grows social reach with Komodo’s 2.5M-impression campaigns

The customer TUI faced the challenge of shifting their entire business to invest more in social media after seeing the successful return and reach of their initial campaigns. They needed to achieve significant impact and demonstrate a clear return on investment from their social media efforts, which led them to partner with the vendor Komodo.

Komodo implemented a social media strategy for TUI that proved to be highly successful, exceeding all expectations. The results were so effective that TUI moved to a retainer-based relationship with Komodo. The campaigns delivered a strong return on investment and wide reach, fundamentally changing the game for TUI's social media marketing.

TUI