Case Study: Link Sportswear achieves COVID-safe pop-up sales and cuts customer wait times with Wavetec's WhatsApp Queuing & Web Appointment System

LINK and Wavetec take on retail responsibility with WhatsApp Queuing

Link Sportswear, a sportswear discount pop-up store operator and large-warehouse sale organizer in Singapore, faced a COVID-driven requirement to control store occupancy and manage queues to continue hosting events. To meet government SOPs and keep serving customers, Link Sportswear engaged Wavetec (via distributor IRMCS) for a virtual queue and visitor management solution.

Wavetec implemented a suite including a Web Appointment System, WhatsApp Queueing, Lobby Leader Application, Web Status Display and WhatsApp-based customer feedback. Customers book or take tickets by scanning QR codes, receive WhatsApp notifications, and are admitted when capacity allows (example: monitoring shows 149/150). The Wavetec solution eliminated in-person lines, reduced wait times, improved staff productivity and safety, ensured occupancy compliance, and helped increase sales while cutting operational costs—Link Sportswear reported the first roadshow a success and praised Wavetec’s seamless, user-friendly system.

Link Sportswear