Case Study: Truckstop.com achieves higher customer retention and feature adoption with WalkMe’s Digital Adoption Platform

Truckstop.com Increases Customer Retention, Feature Adoption with WalkMe’s Customizable Digital Training Solution

Truckstop.com, a leading web-based platform for North American transportation professionals with more than 37,000 customers, faced onboarding and engagement challenges that generated high support volumes and put customer retention at risk.

By implementing WalkMe’s contextual, in-app guidance—guided tours, contextual help, and task-driven prompts—Truckstop.com delivered personalized, real-time training at the point of need. The solution simplified the user experience, increased feature adoption and retention, and produced a double-digit drop in support requests along with a significant reduction in churn.

Truckstop.com

Nate Rowlan

Training Manager