Case Study: JellyTelly achieves 105% increase in sign-up page click-throughs with VWO

JellyTelly Revamped Its Home Page To Double The Click-throughs To Sign-up Page

JellyTelly, an Internet-based television network for Christian families, wanted to boost conversions from its home page to the sign-up funnel. The company worked with digital agency Never Settle, which used the VWO A/B testing and segmentation platform to target new visitors and test changes to the homepage.

Never Settle’s variation removed distracting elements (top navigation and character images, the search box, and footer links) to focus visitors on signing up; the test was run using VWO’s segmentation features. The VWO-powered test drove a 105% increase in visits to the sign-up page and produced a 5% lift in actual sign-ups.

JellyTelly