Case Study: ikas achieves cost savings and better customer coordination with Vitally

ikas experiences cost savings, company-wide coordination, and data consolidation with Vitally

ikas, a headless e-commerce platform for small businesses, was struggling to track customer usage, activations, and key growth metrics like NRR as its customer base grew. Before Vitally, its customer success team relied on spreadsheets and lacked a single, easy-to-use dashboard to understand whether customers were actively using the product and where churn risks were emerging.

With Vitally, ikas consolidated customer data into one real-time platform that multiple teams could use to track NPS, customer activity, MRR, customer communications, and other sales and marketing metrics. Vitally helped ikas spot early churn signals, improve onboarding and activation, reduce churn, and create a word-of-mouth flywheel that supported more revenue, while the company also praised Vitally for its ease of use, feature richness, and strong value for money.

Ikas

Mustafa Namoğlu

Chief executive officer