Case Study: Symbol Technologies achieves 22% revenue growth with Visualize ValueSelling methodology

Symbol Technologies - Customer Case Study

Symbol Technologies, the Enterprise Mobility Company, wanted to defend its position against lower-cost new market entrants while driving double-digit revenue growth and increasing shareholder value. Working with Visualize, the company rolled out the ValueSelling methodology to help its sales team sell more consultatively and compete more effectively.

With Visualize’s solution in place, Symbol saw a 200% increase in deal size over four quarters, eventually reaching 270% in seven quarters, along with a 22% increase in revenue. The sales cycle initially lengthened by 10 days due to the more consultative approach, but the overall impact was significantly stronger deal sizes and higher revenue for Visualize’s customer.

Symbol Technologies