Visualize
23 Case Studies
A Visualize Case Study
newScale, an IT service management software company, was facing a costly sales cycle that required extensive justification, along with weak product differentiation in the market. Visualize helped address these challenges with the ValueSelling Framework across newScale’s sales, marketing, and management teams.
With Visualize’s ValueSelling Framework training in place, newScale achieved 50%+ year-over-year revenue growth, increased upside deals by 60%, and shortened its average sales cycle from one year to nine months. The 12-month pipeline also improved significantly, growing from 59% to 97%.