Case Study: Skookum Kids saves time and deepens donor relationships with Virtuous

Skookum Kids saves 8 hours a week and lifts end-of-year giving 62%+ with Virtuous

Skookum Kids, a nonprofit working to fix gaps in the foster care system, faced the challenge of managing deep, personal relationships with donors, volunteers, and families at scale. Their founder's goal of personally knowing every donor became impossible as the organization grew. They needed a CRM solution that could handle this relational data efficiently without requiring a massive investment of time and energy to implement, which ruled out modifying for-profit CRMs.

Virtuous provided its nonprofit CRM software, which included key integrations with tools like MailChimp and Giving Fuel, social media insights, and automation features. The solution saved time, optimized internal processes, and kept data synced across all systems. The social insights tool paid for itself on the first day by identifying a donor who then hosted a fundraiser. Virtuous's automation helped standardize processes and ensured no donors slipped through the cracks, while its reporting features gave the entire team easy access to critical information.

Skookum Kids