Case Study: Providence Network achieves ambitious fundraising and stronger donor retention with Virtuous

How Providence Network has achieved ambitious fundraising goals and create stronger donor retention

Providence Network, a ministry-focused nonprofit serving men, women, and families through transformational housing and support services, needed a better way to manage fundraising as it moved away from a legacy system and struggled with a counterintuitive, siloed CRM. With ambitious fundraising goals in place, the team looked for a more user-friendly, well-integrated platform and chose Virtuous, which offered an out-of-the-box nonprofit CRM and fundraising solution.

By implementing Virtuous, Providence Network streamlined donor communications, improved email tracking and segmentation, reduced admin time with faster query searches, and cleaned up donor data through better imports and a donor portal. The team also used Virtuous integrations like Double the Donation and DonorSearch to prompt matching gifts, helping them secure a $2,500 match from an email recipient and stay on an upward trajectory in fundraising metrics.

Providence Network

Emily Maguire

Development Director