Case Study: Alive saves 8–12 hours a week with Virtuous

A Virtuous Case Study

Preview of the Alive Case Study

Alive reclaims 8–12 hours a week with Virtuous

Alive, a nonprofit healthcare organization providing end-of-life care and grief services, faced significant challenges with their legacy CRM. The system was unintuitive, costly, and lacked functionality, creating bottlenecks where one person handled all reporting. This inefficiency left the team with no capacity to provide timely, compassionate follow-up for sensitive memorial donations, and they lost hours each week to manual data entry and gift processing. They turned to Virtuous for a solution using their fundraising software platform.

By implementing Virtuous CRM+ and Virtuous Raise, Alive automated key workflows for stewardship, task assignments, and online gift processing. The solution unified their data, enabled easy reporting for the entire team, and facilitated personalized automated follow-ups for donors. As a result, Alive reclaimed 8-12 hours each week, significantly reduced donor support calls, and improved their capacity to deliver timely, compassionate engagement. Virtuous provided the tools and dedicated customer support that empowered the team to focus more on their mission.


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