Case Study: Younium achieves stronger sales pipeline and better recruiting results with Vidyard

Video Helps This Fast-Growing Startup Break into New Markets and Land Top Talent

Younium, a fast-growing startup, needed a better way to stand out in both a new sales market and a crowded hiring landscape. The team wanted to break into the UK pipeline and attract top talent, but their traditional outreach and recruiting methods were getting lost in the noise. They turned to Vidyard, initially exploring its free tool for video messaging and sales.

With Vidyard, Younium personalized prospecting using LinkedIn research, short intro notes, and screen-share videos tailored to each prospect’s pain points, while HR used video to create a more personal candidate experience. The result was stronger engagement in sales outreach, better team collaboration through a Vidyard Slack channel and dashboard, and improved recruiting success, including helping land the right customer success manager.

Younium

Klara Ahlgren

Account Executive