Case Study: NICE inContact achieves millions in sales pipeline and 1,400 new leads with Vidyard

NICE inContact - Customer Case Study

inContact, a leading cloud contact center software provider, needed a way to scale video hosting and distribution, remove technical bottlenecks, and — critically — tie video engagement to measurable ROI. The marketing team was producing a growing library of customer testimonials, demos and promotional content but lacked a single, user-friendly platform to manage assets, improve SEO and attribute campaigns to sales outcomes.

inContact implemented Vidyard (chosen for its Eloqua integration), uploading 280+ videos in under two weeks and enabling drag‑and‑drop video deployment, detailed analytics and automated lead scoring. As a result they tracked 87,445+ YouTube views, generated 1,400 leads directly from video interactions, influenced millions of dollars in pipeline, closed significant deals that began with video, and doubled event revenue year over year for three years.

NICE inContact

Scott Logan

Marketing Campaign Manager