Case Study: MediaValet cuts its sales cycle in half with Vidyard

MediaValet cuts its sales cycle by 50% with Vidyard

MediaValet, a Vancouver-based provider of cloud-based digital asset management solutions, faced a highly competitive market and a lengthy sales cycle. Their process was often bogged down when prospects requested detailed demonstrations of the platform's numerous technology integrations, extending the sales cycle to up to 150 days. To stand out and improve efficiency, they turned to Vidyard's video messaging platform.

By implementing Vidyard, MediaValet created a shared library of video demos for their integrations, which addressed prospect questions immediately and eliminated the need for follow-up meetings. This solution, along with using video for quotes and call recaps, cut their sales cycle in half, reducing it from 128 days to 68 days. Vidyard helped MediaValet project a professional, innovative brand and secure a significant competitive edge.

MediaValet