Case Study: Punch! achieves 4X more monthly client SQOs with Vidyard

How Punch! Increased Monthly Client SQOs By 4X

Punch! is a UK-based account-based marketing (ABM) agency that helps B2B clients generate high-quality opportunities. Faced with harder-to-reach buyers, overflowing inboxes, and the need to keep their ABM offering cutting-edge, Punch! needed a more effective way to stand out and sustain client results beyond traditional phone, email, and social outreach.

They joined the Vidyard Partner Program and ran targeted video prospecting tests, winning three clients in six weeks and investing in five dedicated recording rooms with interchangeable backdrops. Video was integrated into their ABM cadence and packaged as per-video, monthly buckets, or retainer services. The change drove a 4X increase in monthly sales-qualified opportunities for clients, enabled personalized 1:1 video at scale (up to ~100 client videos per day), and opened new revenue streams.

Punch!

James Snider

Sales & Marketing Director