Case Study: Miovision achieves 4X capacity and efficiency with Vidyard GoVideo

How A Customer Experience Team Is Improving its Efficiency and Capacity with Video

Miovision, a leader in traffic data and smart-city solutions, faced a classic growth challenge: a ten-person customer experience team needed to double its output while maintaining the high-touch engagement required by 100+ traffic-operations agencies and 800+ traffic-data users. Rapid product evolution and strategic customers demanding frequent contact made it impractical to scale headcount to meet demand.

Team lead Brent Rogerson adopted Vidyard GoVideo to create short, personalized videos that cut routine touchpoints from roughly ten minutes to three, improved new-feature adoption, and created warm, asynchronous customer touchpoints. The approach increased his outreach capacity about 4x, boosted engagement without disrupting customers’ schedules, and paved the way for a scalable video hub that will enable self-service training and free the team to focus on higher-value work.

Miovision

Brent Rogerson

Manager