Case Study: BBC wins more client business with Vidyard

BBC wins 6 of 10 pitches with Vidyard

BBC, a B2B marketing agency, faced the challenge of scaling its business and landing new client accounts efficiently. With growth came increased pressure to onboard employees, brief partners, and communicate with clients more effectively. The agency needed a better way to stand out from competitors and personalize its pitch process.

The agency implemented Vidyard, using its Chrome extension and platform to create personalized video messages for prospects and clients. This solution made their communication more efficient and authentic. As a result, BBC pitched 10 accounts using video, won 6 of them, and had 3 more still in the decision process. The use of video helped them build connection and trust, ultimately landing more business and expanding their international reach.

BBC