Case Study: Jumio achieves stronger remote communication and targeted lead generation with Vidyard

As Work Shifts Remote Video Keeps Communication and Leads Flowing

Jumio, a global identity-verification company, needed to maintain strong relationships with employees, partners and customers when the pandemic eliminated face-to-face meetings and travel. With teams and customers spread across regions and inboxes overflowing, the company faced a communications gap for internal updates, product announcements and prospecting.

By adopting Vidyard, Jumio shifted to short, personalized videos for executive messages, team briefings, customer announcements and SDR outreach — making communications faster, more engaging and easier to digest. The approach boosted engagement (a CEO video announcement saw a 48% open rate versus typical prospect and customer benchmarks) and helped a targeted REIT campaign generate seven high-quality leads, demonstrating clear uplift in internal alignment and external response.

Jumio

Dean Nicolls

VP of Global Marketing