Case Study: Claro Brazil Improves Sales Conversions and Customer Satisfaction with Verint Speech Analytics

Claro Brazil improves sales conversions by 7% with Verint

Claro Brazil, a major telecommunications provider, sought to enhance its call monitoring operations to better measure sales quality and improve customer satisfaction for its 85 million subscribers. To address this challenge, the company partnered with Verint and implemented Verint Speech Analytics to gain deeper insights from customer interactions.

The solution from Verint provided sophisticated analysis of sales calls, which was later enhanced by the Verint Exact Transcription Bot for greater accuracy. This enabled Claro to improve employee performance, ensure compliance, and deliver more effective training. The results were significant: a 7% improvement in sales conversions, a 1.5X increase in its Net Promoter Score, and a 22% reduction in customer complaints to regulatory agencies.