Case Study: Norgine achieves 50% fewer approvers and faster, scalable content approvals with Veeva Systems' Vault PromoMats

Norgine Streamlines Content Approvals Across Global and Local Operations

Norgine, a European specialty pharmaceutical company, faced a slow, inefficient medical-legal-review (MLR) process that had grown overly broad and inconsistent across markets. Compliance manager Agnès Keltie needed a way to simplify workflows, limit off‑topic reviewer input, and support differing country requirements while enabling faster, scalable content approvals.

By deploying Veeva Vault PromoMats and refining approval workflows, Norgine cut its number of content approvers by 50%, limited reviews to two rounds, and achieved signatory approval of most assets within five days — with 82% approved in a single day. The solution, rolled out across 11 regions and 20 countries, helped the company produce roughly 8,000 assets annually more efficiently and use Veeva Pulse Content Metrics to benchmark and optimize performance.

Norgine

Agnès Keltie

Compliance Manager, Global Medical Affairs