Case Study: Indivior achieves faster HCP engagement and streamlined global commercial operations with Veeva Systems' Commercial Cloud

Indivior Speeds Addiction Treatment Information to More Healthcare Professionals Globally

Indivior, a global specialty pharmaceutical company focused on expanding access to addiction treatments, needed to rapidly scale its commercial infrastructure ahead of a new product launch. Faced with multiple legacy systems, 17 versions of HCP data, and limited access to prescribers in rural areas, the company sought a compliant, digital-first way to equip field teams and improve multichannel engagement with healthcare professionals.

Indivior adopted Veeva Commercial Cloud—including Veeva CRM Suite, OpenData, and Vault PromoMats—to unify processes, content, and HCP data. The move consolidated disparate datasets into a single source, cut data change turnaround from days to hours (about 94% faster), sped content-to-market by 50%, and enabled compliant digital outreach (Approved Email, Engage Meeting), increasing HCP reach and improving the quality of field interactions.

Indivior

Donnell Brockenbrough

Commercial NA IT Director