Case Study: Touring Club Switzerland achieves 50% reduction in commission administration costs and real-time partner visibility with Varicent

Touring Club Switzerland takes off with flexible commission calculation

Touring Club Switzerland (TCS), the country’s largest motoring club with 1.6 million members, distributes insurance through its own channels and more than 100 external partners. Because average contract values are low (~100 CHF), TCS needed to keep distribution costs down, but multiple commission models and spreadsheet-based, manual processes caused errors, slow payments and a heavy administrative burden that limited sales agility.

TCS deployed cloud-based IBM Incentive Compensation Management integrated with Salesforce CRM and SAP, giving partners real-time access to contracts, commissions and payments via a Salesforce tab or partner web portal. Automation and self-service cut the cost of creating commission statements by about 50%, reduced inquiries, freed the sales team for strategic work, and enabled flexible, data-driven commission models and performance management to support future growth.

Touring Club Switzerland

Umut Tiryaki

Head of Sales Channels