Case Study: Shaw Industries streamlines sales performance with Varicent

Shaw Industries reduces sales planning time with Varicent's integrated SPM platform

Shaw Industries, a global leader in flooring solutions and subsidiary of Berkshire Hathaway, struggled with inefficient sales processes due to disparate systems for incentive management and sales planning. This lack of a cohesive platform hindered collaboration and made it difficult to align individual sales goals with broader business objectives. To address this challenge, they partnered with Varicent.

By implementing Varicent's integrated Incentives and Sales Planning solutions, Shaw Industries created a central hub for all sales activities. This streamlined their processes, provided clearer visibility, and empowered data-driven decision-making. The solution from Varicent significantly reduced the time spent managing incentives and quotas, aligned sales targets with strategic objectives, and built trust with the sales team. Looking ahead, Shaw Industries plans to leverage Varicent for territory optimization to maximize sales opportunities.

Shaw Industries