Case Study: Magyar Telekom achieves flexible, transparent sales performance and daily commission visibility with Varicent ICM

How Magyar Telekom Keeps Performance Monitoring Flexible and Transparent with Varicent ICM

Magyar Telekom, Hungary’s leading ICT provider, faced a fragmented commissions landscape after years of acquisitions: two legacy commission systems, massive and changing product data, and slow, opaque reporting that forced 4,400 sellers to shadow-account in spreadsheets and wait monthly for payment updates. The lack of a unified performance-management solution created disputes, manual work, and limited visibility for both sellers and management.

Implementing Varicent ICM provided a single, flexible platform with near–real-time daily commission reporting, self-service dashboards, and a transparent dispute-management workflow. The result: sellers can drill into transactions and track payments daily, manual effort and IT dependencies have been cut, management compiles insights in 1–3 days instead of 1.5 months, and the sales organization now operates with greater accuracy, transparency and responsiveness.

Magyar Telekom

Sebestyén Melega

Incentive Development and Operation CoE Lead