Case Study: Global Electronics Company achieves 99 Sender Score and 70% higher inbox placement with Validity Certification

Global Electronics Company - Customer Case Study

Global Electronics Company, a major electronics firm, managed a large-scale global email marketing program but had no visibility into its performance. With a Sender Score of just 7 out of 100, its emails were often blocked or filtered. The company turned to the vendor Validity and its Return Path Certification solution to improve its email reputation and gain critical insight into its campaigns.

Validity provided a certified whitelist solution, educating the customer on sender reputation and guiding them through a rigorous certification process. This resulted in the company's Sender Score rising to 99 out of 100 and a 70% increase in inbox placement. With Validity's data, the company can now proactively spot campaign issues and has developed a much more efficient and reliable email program.