Case Study: Gigantti increases B2B sales revenue by more than 20% with Vainu.io

With Vainu, Gigantti has increased B2B sales revenue by more than 20 % every year and boosts the average deal sizes of their salespeople

Gigantti, part of the Elkjøp group, is a consumer electronics store chain in the Nordics that shifted its strategy in 2016 to focus more on B2B growth. To support that change, the company needed a modern sales prospecting tool, and its B2B team began using Vainu’s company information and data updates.

Vainu became part of the sales team’s daily work and was integrated with Gigantti’s credit reports so salespeople could check company details from within Vainu. The tool also supported office location planning and sales prospecting, and Gigantti reported that B2B investment helped drive strong results: revenue in Finland increased by 25 percent last year and 22 percent now, while average deal size rose by 25%.

Gigantti

Tuomo Laukkonen

Commercial Director