Case Study: Exsitec scales customer acquisition with Vainu.io

How Exsitec scaled up new customer acquisition using Vainu

Exsitec, a Sweden-based IT, consulting, and software company with 500+ employees, wanted a scalable way to support new customer acquisition across Sweden, Norway, and Denmark. As the sales team grew, prospecting relied on multiple databases, manual research, and outdated company lists, making lead generation inconsistent and time-consuming.

With Vainu.io and its company data features connected to HubSpot CRM, Exsitec created a more structured process for lead qualification, segmentation, and sales prospecting. The team now generates target lists using attributes such as industry, size, revenue, and technologies in use, and can quickly review company profiles before outreach. According to Exsitec, Vainu saves time across the sales process and helps the team work from up-to-date company lists in a few minutes, with a minute or two saved in each step adding up to hundreds of hours saved every month.

Exsitec

Pernilla Chis

Sales and Marketing Manager