Case Study: Quickbase achieves 5x lead outreach and 3x pipeline with UserGems

Quickbase grows pipeline 3x with UserGems

Quickbase, a mid-market AI-powered no-code application platform, faced a significant challenge in scaling its outbound sales motion. Their process was manual and disconnected, with intent signals living in various tools that did not communicate. This lack of a centralized system meant sales reps spent most of their day researching instead of selling, as there was no way to interpret signals or understand how to act on them. To address this, they turned to the vendor UserGems and its product Gem-E.

UserGems provided a solution by acting as an AI command center that centralized all signals, including custom ones unique to Quickbase. The implementation involved mapping these signals to rich context and automating the entire process by integrating with Salesforce and Outreach. This provided reps with personalized messages and call briefs ready at the start of each day. As a result, Quickbase achieved a 5x increase in lead creation, a 3x increase in pipeline opportunities, and a 2x increase in closed-won revenue, fundamentally transforming their sales team's efficiency and effectiveness.

Quickbase