Case Study: LeanData Boosts Pipeline and Opportunities with UserGems

How UserGems helped LeanData find its best buyers

LeanData, a mid-market revenue orchestration platform, needed a better way to track champions and customers when they changed jobs. Before using UserGems, the team relied on manual updates, multiple enrichment tools, LeadIQ, Sales Navigator, and a lot of time-consuming validation to find “former customers on the move.”

By implementing UserGems, LeanData automated job-change tracking, Slack notifications, account assignment, and routing leads into the right sequences based on past relationships. With UserGems, LeanData booked 25 meetings in the first two months, increased opportunities generated by 32% within the first nine weeks, and attributed 15% of pipeline added since launch to its “Virality 2.0” efforts.

LeanData

Monica Bacican

Sr. Sales Operations Manager