Case Study: Conductor achieves 30X ROI and 3X conversion rates with UserGems contact tracking

Conductor closes 10 deals with UserGems contact tracking

Conductor, a mid-market company, faced the challenge of staying connected with its loyal customers when they switched jobs. Their Director of Demand Generation, Ellie von Reyn, needed a way to easily reach out to this former user base. They turned to the contact tracking technology from UserGems to solve this problem.

By implementing UserGems for automated contact tracking, Conductor launched targeted past-user campaigns. This solution directly led to 10 closed deals in one year, achieved a 30X ROI on these campaigns, and resulted in email conversion rates that were three times higher than their other marketing efforts.

Conductor