Case Study: CaptivateIQ achieves 2x reply rates and $1.3M pipeline with UserGems

CaptivateIQ builds $1.3M pipeline in 10 weeks with UserGems

CaptivateIQ, a mid-market incentive compensation management platform, faced a challenge scaling its BDR team's outbound efforts after moving upmarket. Performance was uneven, with manual research and list-building consuming too much time and leading to inconsistent results. To address this, they implemented Gem-E, an AI agent from UserGems.

The solution involved using UserGems' Gem-E to automate research, personalization, and email writing for targeted campaigns like New Hires and Past Champions. This resulted in a near doubling of reply rates and the creation of 15 opportunities. In just 10 weeks, the campaigns directly attributed $1.3 million in pipeline to UserGems, leading to more consistent team performance and a strategic shift in coaching.

CaptivateIQ