User Interviews
15 Case Studies
A User Interviews Case Study
Zendesk, a leading customer experience software provider, faced significant challenges in managing customer recruiting for its large product organization. Their Research Operations team struggled with a high volume of manual recruiting requests and was forced to juggle at least five different tools to complete a single recruit. To remove these bottlenecks and democratize access to customers, they turned to User Interviews and implemented its Research Hub product.
By using User Interviews' Research Hub, Zendesk consolidated its tool stack into a single end-to-end platform, enabling self-serve research recruiting. The solution saved over 2.5 hours per project, housed a panel of 25,000 customers, and allowed a Research Ops team of just two people to effectively support over 200 researchers, product managers, and designers. User Interviews provided the scalable solution needed to improve governance and team effectiveness.