Twilio
443 Case Studies
A Twilio Case Study
Stripe is a global payments platform used by millions of businesses—from startups to enterprise customers—that must verify user identities at multiple points (sign‑up, two‑factor authentication, and within its Connect marketplace). The company needed a verification method that was reliable, easy for users (SMS preferred over email), and scalable without the overhead of building and maintaining an in‑house system.
Stripe integrated Twilio Verify across nearly 70% of its authentication flows to send SMS codes, improving deliverability and cutting support costs. The change boosted conversion in the U.S. by six percentage points and raised successful authentication in India from 70% to 86%, enabling Stripe to scale rapidly, simplify the user experience, and avoid building complex verification infrastructure.
Suhas Joshi
Engineering Manager