Case Study: Elkjøp achieves seamless mobile and kiosk printing for digital transformation with Tungsten Automation

Elkjøp A Digital Transformation in Printing

Elkjøp, the largest consumer electronics retailer in the Nordics with about 11,000 employees and 450+ stores, relied heavily on in‑store printing for receipts and customer service. They faced inefficiencies from store-level printer maintenance, high operational costs, and needed a cloud print solution that would let retail assistants print from mobile and kiosk devices and operate without a local Active Directory.

Printix provided a cloud print-management platform with “Print‑on‑the‑Go” for handheld Androids, kiosk‑mode and anonymous printing, role-based Site Manager controls, Azure AD integration, and deployment templates for rapid rollouts. The solution simplified print management, improved the customer checkout experience, lowered operational overhead, and prompted Printix to add kiosk‑mode to its product roadmap after successful collaboration.

Elkjøp

Mats Weckhorst

Subject Matter Expert End User Computing