Case Study: Falkensteiner Hotels and Residences builds trust and credibility with TrustYou

Falkensteiner Hotels and Residences - Customer Case Study

Falkensteiner Hotels and Residences, a family-run hospitality group with 29 hotels across five European countries, wanted a better way to manage and influence what guests were saying about its properties online. As review sites grew in importance, the company looked for a solution that could help it understand guest feedback and strengthen its reputation marketing. TrustYou provided the review management and TrustScore tools used in the case study.

TrustYou integrated directly into Falkensteiner’s website, including a TrustScore widget displayed next to each hotel, bringing third-party guest reviews into the booking journey. This helped Falkensteiner showcase consumer opinions on its own site, build trust, and demonstrate transparency. The case study reports a score of 84, over 3,557 reviews analyzed, a +10% review trend, and 24,899+ sentiments extracted, highlighting the measurable value of TrustYou’s solution.

Falkensteiner Hotels and Residences

Matthias Wieser

Senior Online Marketing Manager