Case Study: Zuora University cuts demo video production from hours to minutes with Trupeer

Zuora cuts demo video production from 2-3 hours to 5-10 minutes with Trupeer

Zuora University, the product education function for the company Zuora, faced a significant challenge in creating demo videos for its learning paths and certification programs. Their previous workflow was fragmented and time-consuming, requiring instructional designers to record screen captures and then painstakingly sync them with separately written scripts. This process took two to three hours per video and often involved repeated editing rounds to fix synchronization issues, creating a major bottleneck for the team.

By implementing the AI-powered tool Trupeer, Zuora University transformed its video production. The solution allows instructional designers to simply record an unscripted walkthrough of the product and upload it; Trupeer then automatically generates a polished video with a cleaned-up script and synchronized voiceover in just five to ten minutes. This has slashed the initial demo creation time dramatically and enabled the team to produce over 1,500 videos. The efficiency gains from using Trupeer have freed up resources, allowing the team to focus on creating personalized customer training and integrating videos directly into Zuora's product help features.

Zuora