Case Study: TUI achieves streamlined global app localization with TransPerfect (Applanga)

TUI turns to Applanga to Streamline App Localization Process

TUI, one of the world's largest leisure, travel and tourism companies, needed to localize content across many apps (booking, management, and regional services) while integrating with their existing app management systems. To create a single repository that regional teams could manage, TUI engaged TransPerfect and its Applanga enterprise localization platform.

TransPerfect implemented an Enterprise SaaS Applanga setup with intensive integration support, connecting all of TUI’s digital assistance apps to one source of content and giving in‑country managers direct access to perform translations and edits. The TransPerfect solution centralized localization, enabled regional self‑service, streamlined the localization workflow and future‑proofed operations—consolidating content management and accelerating content updates (no specific KPI numbers were provided).

TUI